OOH Works … Period

Magna Global, the strategic and analytics media unit of the marketing conglomerate Interpublic Group, recently released a “Media Economy Report” focused specifically on the out-of-home industry: its current market share, its predominant trends, and its future. The biggest and best takeaway from Magna Global reinforces other studies and reports we’ve highlighted in this space–unlike most other forms […]

WrapifyThursday, August 19th, 2021 at 11:49pm