Static vs. Digital: Here is how they stack up

The out-of-home advertising industry is buzzing about digital out-of-home. Last year, DOOH accounted for 37.3% of the total global OOH ad spend, according to estimates from WARC. The same report predicts that DOOH will grow 10.1% each year between 2018 and 2021.

Latest Out of Home Advertising LUMAscape Includes Wrapify as Media Leader

LUMAscapes are some of the industry’s most widely referenced resources. They organize the ecosystem across all critical categories and provide clarity to a complex digital media and marketing landscape. Some of their many LUMAscapes include breakdowns across Mobile, Content Marketing, Sales Tech, Gaming, Agency and more.

Wrapify Turbocharges Retargeting with The Trade Desk Partnership

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SAN DIEGO, Sept. 17 — We’re pleased to announce a new partnership with The Trade Desk — the fastest-growing demand-side platform offering agencies, aggregators, and their advertisers’ best-in-class technology — that augments our platform offering. With Wrapify’s newest iteration of its Physical Retargeting feature, clients can now measure and attribute any out-of-home advertising across Mobile, Display, Connected TV, Native, and Audio Streaming Services.

Yahoo Finance: Wrapify’s Attribution Suite Transforms Mobile OOH into Laser-Focused Digital Campaigns

SAN DIEGO, Aug. 21, 2019 (GLOBE NEWSWIRE) — Wrapify, the performance-driven ad tech platform for brands powered by OOH and the gig-economy, today shared the early success of the company’s Attribution Suite, which launched in Q1 2018. A first-of-its-kind, the multi-channel ad-technology allows brands to capture, retarget, measure and scale out-of-home (OOH) advertising in order to digitally measure and attribute campaign efficacy and success.

WrapifyThursday, November 14th, 2019 at 5:41am
Are digital out-of-home ads part of your #martech stack? @JamesHeIIer of @wrapify gives his take on the ROI of static vs. digital. https://t.co/5ElT0WeRnf
Wrapify
WrapifyTuesday, November 12th, 2019 at 9:47am

It is with a full heart today we salute all those who have or currently serve and represent our country. San Diego, CA is one of Wrapify's homes as it hosts the largest naval base on our west coast and the principal homeport of the...